1.2M
Subscribers
1.2M
Monthly Views
$10K-$18K
Est. Monthly Revenue
$8.33-$15.00
Est. RPM
650 videos uploaded | 95M total views
The Story
99Bitcoins recognized that crypto's biggest barrier isn't technology - it's education. The channel focuses on teaching cryptocurrency fundamentals, blockchain technology, and practical crypto usage to newcomers intimidated by the space. While other channels chase price predictions and moon talk, 99Bitcoins built authority through comprehensive education covering wallets, security, buying guides, and technology explanations. This beginner-focused approach attracted the massive audience of crypto-curious people who want to understand before investing. The channel's educational approach creates evergreen content that continues attracting new viewers as crypto adoption grows. Videos explaining 'What is Bitcoin,' 'How to Buy Cryptocurrency,' 'Wallet Security,' and 'Blockchain Explained' rank in search results and provide value regardless of market conditions. This strategy proved brilliant during bear markets when news-focused channels suffered - educational content maintained steady viewership from people learning about crypto independent of price movements. 99Bitcoins expanded beyond YouTube to become a comprehensive crypto education platform with website resources, courses, and tools. The YouTube channel serves as the top of funnel, attracting newcomers and establishing trust through free education before offering premium courses and affiliate partnerships with crypto exchanges. The business model demonstrates that in emerging technologies, being the educator who helps people get started can be more profitable than being the trader showing off gains.
“Everyone wants to invest in crypto, but most don't understand it. We bridge that gap by making blockchain and cryptocurrency accessible to absolute beginners.”
— 99Bitcoins
The Transformation
Before
Crypto enthusiast creating basic explanation videos
After
Leading crypto education platform with 1.2M subscribers and diversified business
Timeline: 5 years
Content Strategy
Educational content explaining crypto fundamentals, how-to guides, and technology breakdowns. Focus on beginners rather than advanced traders. Evergreen content strategy ensures long-term value. Clear, simple explanations without excessive jargon. Mix of conceptual education and practical tutorials. Regular updates to keep content current.
Key Insights
Educational focus on beginners captures larger addressable audience than advanced trading content
Evergreen crypto education content maintains value through all market cycles
Being the 'onboarding' source for new crypto users creates valuable affiliate opportunities
Educational authority enables expansion beyond YouTube into comprehensive platform
Business Impact
Generated $160K+ annually from YouTube with stable revenue through market cycles
Built comprehensive crypto education website driving additional traffic and revenue
Created crypto courses generating $8K-$15K monthly in supplemental income
Secured exchange affiliate partnerships capturing onboarding commissions from educated users
Last updated: November 27, 2025