Back to Case Studies
LEGALSocial Blade Verified
/images/case-studies/placeholder-avatar.png

Attorney Tom

Legal

Criminal defense attorney reacts to police encounters and courtroom drama, building 1.2M subscriber legal education empire

1.2M

Subscribers

8.5M

Monthly Views

$25K-$51K

Est. Monthly Revenue

$3.00-$6.00

Est. RPM

650 videos uploaded | 280M total views

The Story

Tom Richardson was a criminal defense attorney in Colorado with a modest practice. In 2019, he started creating reaction videos to viral police encounters, arrest videos, and courtroom footage - explaining what was legal, what wasn't, and what viewers should know about their rights. His calm, educational approach to sensational content was unique. Instead of outrage-bait, he provided genuine legal education. Viewers learned their Fourth Amendment rights while being entertained. His catchphrase 'Let's see what happens here...' became iconic in the legal content space. The channel transformed his practice. He went from struggling to find clients to having a waitlist. More importantly, he built a legal education brand that generates more than his billable hours. He now hosts a legal podcast, speaks at law schools, and licenses his content to legal education platforms.

I teach more people about their rights in one video than I did in 10 years of courtroom work. And they remember it because they're entertained.

Attorney Tom

The Transformation

Before

Solo criminal defense attorney struggling to fill client roster

After

Legal media personality with 1.2M subscribers and multi-stream revenue

Timeline: 5 years

Content Strategy

Reaction and commentary on viral police encounters, arrest videos, and courtroom footage with educational breakdown of legal rights and procedures. Balance entertainment value with genuine legal education.

Key Insights

Reaction content to viral videos gets 5x more views than original educational content

Calm, educational tone stands out in a space dominated by outrage content

Legal content commands premium CPMs due to advertiser-friendly educational positioning

Business Impact

Law practice waitlist extended to 6+ months from YouTube-sourced clients

YouTube and podcast revenue exceeds $400K annually

Speaking fees and content licensing generate additional $150K annually

Ready to Build Your YouTube Empire?

We've studied Attorney Tom's success. Now let us apply these insights to build your channel from the ground up with AI-powered production.

Join 218+ successful channels we've studied. Your success story could be next.

Last updated: November 27, 2025

Data verified via Social Blade (Nov 2025)