234K
Subscribers
1.1M
Monthly Views
$6K-$11K
Est. Monthly Revenue
$5.45-$10.00
Est. RPM
578 videos uploaded | 52M total views
The Story
Capitalist identified emerging opportunity in crypto gaming and metaverse projects before the 2021 NFT boom. While most crypto channels covered Bitcoin and altcoins, few focused on play-to-earn games, NFT projects, and metaverse platforms. This early positioning established the channel as go-to source when crypto gaming exploded into mainstream consciousness. The channel's content strategy focused on evaluating play-to-earn games, analyzing NFT projects, and covering metaverse developments. Capitalist provided practical guidance on earning through crypto games, identifying promising NFT projects early, and understanding tokenomics of gaming ecosystems. This actionable content attracted audience seeking opportunity beyond traditional crypto trading. While crypto gaming hype cooled significantly from 2021 peaks, Capitalist's early positioning built subscriber base that evolved with the niche. The channel adapted content strategy as market matured, focusing on sustainable gaming projects and legitimate metaverse development rather than speculative hype. This adaptability ensured survival through industry turbulence while maintaining revenue from loyal audience.
“We covered crypto gaming before it was cool, during the hype, and after the crash. Longevity comes from adapting, not chasing.”
— Capitalist
The Transformation
Before
Crypto enthusiast recognizing potential in emerging gaming and NFT space
After
Established crypto gaming authority with 234K subscribers through market cycles
Timeline: 4+ years navigating crypto gaming boom and subsequent cooling
Content Strategy
Creates content covering crypto gaming projects, NFT analysis, metaverse developments, and play-to-earn opportunities. Reviews new game launches and gaming token projects. Provides practical guides on earning through crypto games. Adapted from speculative hype to sustainable project focus as market matured. Supplements gaming content with broader crypto coverage.
Key Insights
Early positioning in emerging crypto sub-niche built authority before market saturation
Practical earning guidance drives higher engagement than pure speculation
Adaptability crucial in volatile crypto gaming space—channels evolve or die
Business Impact
Generated estimated $72K-$132K in annual ad revenue from crypto gaming niche
Built platform for gaming project sponsorships and NFT project partnerships
Established expertise in emerging niche creating opportunities as industry matures
Last updated: November 27, 2025