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How Farms Work

Agriculture

Agricultural educator built 520K subscribers explaining farming processes and food production to urban audiences

520K

Subscribers

4M

Monthly Views

$6K-$16K

Est. Monthly Revenue

$1.50-$4.00

Est. RPM

380 videos uploaded | 110M total views

The Story

How Farms Work, created by an agricultural educator, launched in 2017 with a specific mission: explain to non-farming audiences how modern agriculture actually works. The channel takes a documentary-style educational approach, visiting different types of farms (dairy, poultry, orchards, grain operations) and explaining processes from field to table. Unlike farming vlogs that focus on daily operations from a farmer's perspective, How Farms Work serves as a bridge between agriculture and consumers. Videos explaining how milk gets from cow to grocery store, the journey of a chicken from egg to plate, or why farmers use certain pesticides fill an educational gap. The channel's neutral, educational approach attracted school teachers who use videos in curriculum, curious consumers wanting to understand their food sources, and agricultural professionals who appreciate accurate representation. This positioned the channel for educational licensing deals and agricultural organization partnerships.

There's a huge disconnect between how people think food is produced and the reality of modern agriculture. YouTube lets me bridge that gap at scale.

How Farms Work

The Transformation

Before

Agricultural educator with limited platform to reach non-farming audiences

After

Influential agricultural education voice with 520K subscribers bridging farm-consumer gap

Timeline: 8 years

Content Strategy

Documentary-style educational content explaining agricultural processes, farm visit features showcasing different types of operations, food production chain explanations (farm to table), technology and innovation in agriculture, and addressing common misconceptions about farming.

Key Insights

Educational neutrality builds trust with both urban audiences and agricultural community

Documentary quality production differentiates from typical farming vlog content

School curriculum usage creates consistent viewership and channel authority

Business Impact

Educational licensing deals with agricultural organizations worth $80K+ annually

Speaking engagements at agricultural education conferences

Agricultural brand partnerships seeking credible educational content platform

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Last updated: November 27, 2025

Data verified via Social Blade (Nov 2025)