420K
Subscribers
2.8M
Monthly Views
$8K-$17K
Est. Monthly Revenue
$3.00-$6.00
Est. RPM
520 videos uploaded | 92M total views
The Story
Bryan Orr was an HVAC business owner in Florida who noticed the industry had a massive training problem. Trade schools were outdated, and journeyman training was inconsistent. In 2017, he started creating technical training content for HVAC technicians - refrigerant charging, electrical troubleshooting, and system diagnostics. His content was highly technical but accessible. He explained complex concepts with clear visuals and real-world scenarios. Young technicians used his videos as a free apprenticeship supplement. Experienced techs used them to stay current. HVAC companies started requiring employees to watch his content. The channel evolved into a full training ecosystem. He launched a podcast, training courses, and live events. Manufacturers sponsor him to train technicians on their equipment. His HVAC company still operates, but his education business generates more revenue with less operational headache.
“I started making videos because I couldn't find trained technicians. Now the best technicians find me.”
— HVAC School
The Transformation
Before
HVAC business owner frustrated by industry's poor training standards
After
Industry's leading educator with 420K subscribers and diversified training business
Timeline: 7 years
Content Strategy
Technical HVAC training content covering diagnostics, repairs, installations, and best practices. Target working technicians seeking skill improvement with accessible explanations of complex systems.
Key Insights
Technical training content has evergreen value - videos from 5+ years ago still drive traffic
Trade professionals actively seek skill development content during off-hours
Manufacturer partnerships are highly valuable - companies pay to train technicians on products
Business Impact
Training courses and live events generate $400K+ annually
Manufacturer sponsorships and training contracts add $250K annually
HVAC company uses channel for recruitment - best technicians apply proactively
Last updated: November 27, 2025