1.5M
Subscribers
11M
Monthly Views
$16.5K-$44K
Est. Monthly Revenue
$1.50-$4.00
Est. RPM
1400 videos uploaded | 380M total views
The Story
Justin Rhodes started his YouTube channel in 2008 documenting his family's journey toward self-sufficiency through homesteading. His comprehensive coverage of chickens, gardening, pigs, food preservation, and sustainable living practices attracted people dreaming of similar lifestyles and those already homesteading looking for tips. What set Justin apart was his commitment to quality, daily content. At one point, he published a video every single day for years, building an incredibly engaged audience. His enthusiasm for sustainable living, combined with practical how-to content and family-friendly values, created a loyal community. The channel's success allowed Justin to launch Abundant Permaculture, an online education platform teaching homesteading skills, and to author several books. He proved that consistent, passion-driven content in the homesteading niche can build a substantial audience and business.
“We started homesteading to become self-sufficient. YouTube gave us a platform to help thousands of families do the same while supporting our own journey.”
— Justin Rhodes
The Transformation
Before
Family pursuing homesteading lifestyle with limited income from property
After
Homesteading educator with 1.5M subscribers and multi-faceted education business
Timeline: 17 years
Content Strategy
Daily homesteading content including chicken keeping, gardening tutorials, permaculture principles, food preservation, animal husbandry, and sustainable living practices. Focus on practical how-to content and family lifestyle integration.
Key Insights
Daily publishing schedule created habitual viewership and algorithmic momentum
Comprehensive coverage of homesteading topics positions channel as one-stop resource
Family-friendly content appeals to values-driven audience seeking lifestyle change
Business Impact
Launched Abundant Permaculture education platform with 12,000+ paying students
Published multiple homesteading books generating $150K+ in sales
Equipment and homesteading supply sponsorships worth $120K+ annually
Last updated: November 27, 2025