520K
Subscribers
3.1M
Monthly Views
$9K-$19K
Est. Monthly Revenue
$3.00-$6.00
Est. RPM
340 videos uploaded | 98M total views
The Story
Jennifer Walsh left her position as a law school professor in 2019, frustrated that legal education hadn't evolved in decades. She started Law School Decoded to create the resource she wished existed when she was a 1L - practical, digestible explanations of legal concepts without the Socratic method intimidation. Her content targeted two audiences: pre-law students deciding whether to attend law school, and current law students struggling with courses. Her 'Bar Exam Basics' series went viral during COVID when law students suddenly needed remote learning resources. The channel became a comprehensive legal education platform. She now offers LSAT prep courses, 1L study guides, and bar exam prep materials. Her digital products generate more than her former professor salary, and she's helped thousands of students pass the bar on their first attempt.
“I taught 200 students a year as a professor. Now I teach 200,000 a month. The leverage is incomprehensible.”
— Law School Decoded
The Transformation
Before
Law professor earning $85K annually with limited impact beyond classroom
After
Legal education creator with 520K subscribers and $500K+ annual revenue
Timeline: 5 years
Content Strategy
Legal education content for pre-law and law students including LSAT prep, law school study guides, bar exam preparation, and career advice. Focus on making complex legal concepts accessible and actionable.
Key Insights
Education niche content has evergreen value - videos from 3 years ago still drive traffic
Test prep content converts exceptionally well to paid courses
Student audiences are highly engaged and share content within their networks
Business Impact
Course and study guide sales generate $350K+ annually
YouTube ad revenue provides $120K annual baseline
Partnership deals with legal education companies generate additional $100K
Last updated: November 27, 2025