The Challenge
- 1
St. Louis course creators facing skepticism in traditional market where corporate training and university degrees dominate continuing education
- 2
Gateway City's mid-market positioning creating price sensitivity - students want premium results at reasonable investment
- 3
Seasonal enrollment cycles creating revenue unpredictability without consistent lead generation and student acquisition
The Solution
YouTube monetization generating $12K-$85K/month while creating year-round student pipeline independent of enrollment seasons
120-250+ educational videos monthly building trust and demonstrating expertise before asking for course enrollment
St. Louis's central location and diverse economy creating multi-niche opportunity - business, healthcare, tech, creative fields
Real Results: Justin Sung
1.8M+
Subscribers
6.2M
Monthly Views
$15.5K-$248K/month
Est. Earnings
Course Creator
Business Type
Business Impact
iCanStudy learning system generating multi-million dollar course sales
YouTube credibility enabling $2K+ course pricing
Medical doctor credentials + YouTube reach = premium positioning
Total estimated business value: $500K-$1M+/month
“Transformed medical education expertise into thriving online course business by teaching evidence-based learning strategies on YouTube”
Content Strategy: Learning science, study techniques, memory methods, medical student advice, and cognitive performance optimization