The Challenge
- 1
Dallas-Fort Worth's 23,000+ physicians create intense competition with $8,500-13,000/month ad costs in Highland Park and Plano
- 2
Corporate relocation challenges: Fortune 500 executives leave within 2-3 years requiring constant patient acquisition
- 3
Premium suburbs demand $5K-20K concierge memberships but differentiation from UT Southwestern is difficult
The Solution
YouTube monetization generates $4.5K-$72K/month providing revenue stability amid corporate turnover
120-250+ executive health and medical education videos building Highland Park authority
Build automatic patient replacement pipeline for relocated Fortune 500 executives and families
Real Results: Dr. Mike (Mikhail Varshavski)
12.5M+
Subscribers
18M
Monthly Views
$4.5K-$72K/month
Est. Earnings
Family Medicine Physician
Business Type
Business Impact
Self-replenishing patient pipeline replacing corporate relocations automatically
Highland Park premium pricing: $7,000-22,000 annually for executive family concierge
Cowboys and Mavericks team physician referrals driving high-value patients
Total practice impact: $220K-380K/month premium DFW revenue
“YouTube made me the obvious choice for Dallas executives. They find me during relocation research and enroll before arriving.”
Content Strategy: Highland Park executive wellness, Fortune 500 health optimization, Dallas lifestyle medicine, professional athlete health insights