The Challenge
- 1
New Orleans e-commerce coaches competing in market dominated by tourism, hospitality, and creative industries with limited tech ecosystem
- 2
Louisiana's traditional business culture creating skepticism around online business models and digital coaching programs
- 3
Big Easy's seasonal tourism economy creating feast-or-famine client acquisition cycles for local business services
The Solution
YouTube monetization generating $8K-$45K/month while building year-round income independent of tourism seasonality
120-250+ videos monthly on unique product niches (Mardi Gras, local crafts), cultural entrepreneurship, and creative e-commerce
New Orleans' rich cultural heritage creating unique content differentiator - authenticity, storytelling, and cultural commerce
Real Results: Michael Bernstein
156K+
Subscribers
624K
Monthly Views
$1.6K-$25K/month
Est. Earnings
E-commerce Coach
Business Type
Business Impact
Facebook ads and e-commerce coaching for seven-figure brands
YouTube authority driving inbound client inquiries
Consistent content building long-term coaching pipeline
Total estimated business value: $60K-$120K/month
“Scaled from agency owner to coaching business by teaching proven paid traffic and scaling strategies on YouTube”
Content Strategy: Facebook ads case studies, e-commerce scaling tactics, client results breakdowns, and honest marketing education