The Challenge
- 1
Cleveland's affordable housing attracts first-time buyers needing education - 200+ brokers compete with generic lead services providing unqualified prospects
- 2
Healthcare professionals (Cleveland Clinic, University Hospitals) relocating need trusted guidance beyond rate comparison shopping
- 3
Traditional mortgage marketing provides quantity over quality - YouTube attracts educated buyers ready to proceed
The Solution
YouTube monetization delivers $4K-$35K/month while establishing Cleveland first-time buyer and healthcare professional relocation expertise
120-250+ educational videos covering Northeast Ohio: affordable first-time programs, medical professional relocations, Cleveland neighborhoods
Video content pre-qualifies clients who understand process and choose you as trusted advisor instead of shopping multiple lenders
Real Results: Win The House You Love
124K+
Subscribers
980K
Monthly Views
$245-$3.9K/month
Est. Earnings
Mortgage Lending & Home Buying Education
Business Type
Business Impact
First-time buyer pipeline with high conversion rates
Healthcare professional relocation specialization
Premium Cleveland neighborhoods (Shaker Heights, Cleveland Heights)
Total estimated business impact: $75K-130K/month in commissions
“Cleveland buyers come to me educated and ready - YouTube eliminated rate shopping and positioned me as the go-to expert”
Content Strategy: First-time buyer education, affordability strategies, credit improvement, neighborhood guides, relocation assistance