The Challenge
- 1
Columbus's massive college population (Ohio State's 60,000+ students) creates unique nutrition needs—but student budgets and dorm limitations require creative, affordable strategies
- 2
Young adults establishing lifelong eating habits need education—Columbus nutritionists struggle to position preventive nutrition value to clients focused on immediate weight goals
- 3
Ohio weather extremes drive seasonal eating patterns—Columbus practices need year-round engagement to smooth revenue beyond September rush and New Year resolution spike
The Solution
YouTube monetization in 30-60 days generates $3.8K-$16K/month while educating Columbus students on budget nutrition and building college wellness authority
Produce 120-250+ nutrition videos monthly (dorm meals, college budget recipes, student wellness, Ohio seasonal eating) positioning for Ohio State communities
Students searching Columbus affordable nutrition find your channel—pre-engaged and ready to book group coaching, meal plan packages, and budget-friendly programs
Real Results: Rachel Paul (CollegeNutritionist)
425K+
Subscribers
1.7M
Monthly Views
$4.3K-$17K/month
Est. Earnings
Registered Dietitian & College Wellness Expert
Business Type
Business Impact
Online college nutrition programs: $30K-$60K/month revenue
University wellness partnerships: $20K-$40K/month contracts
Student meal plan subscriptions: $15K-$30K/month recurring revenue
Total impact: $150K-$285K/month (YouTube + programs + partnerships + subscriptions)
“YouTube helped my Columbus nutrition practice connect with college students who need practical strategies that work with dining hall meals and limited budgets”
Content Strategy: College nutrition + budget meals + dorm-friendly recipes + student wellness