The Challenge
- 1
Louisville personal trainers struggle to charge $60+/session in Derby City's price-conscious market
- 2
Kentucky Derby creates May revenue spike then summer drought for Louisville trainers
- 3
Local gym employment offers $18-28/hour with no equity or long-term asset building for Louisville trainers
The Solution
YouTube monetization generating $3K-$40K/month while building Louisville's premier training authority
120-250+ client transformation videos, Louisville fitness content, and training tutorials monthly
Tourism-proof client pipeline - YouTube attracts committed local clients year-round in Louisville
Real Results: Kayla Itsines
1.1M+
Subscribers
4.2M
Monthly Views
$1.1K-$17K/month
Est. Earnings
Personal Trainer
Business Type
Business Impact
SWEAT app subscription empire: $400K+ monthly
YouTube ad revenue: $1.1K-$17K/month passive income
Program sales and partnerships: $200K+ monthly
Total estimated monthly impact: $650K-$850K
“YouTube helped me scale my personal training from local clients to a global fitness empire”
Content Strategy: Bikini Body Guide workouts, transformation stories, community building, motivational content