The Challenge
- 1
Memphis personal trainers struggle to charge $75+/session in a price-conscious market
- 2
Local gym employment offers $25-35/hour ceiling with no equity or long-term asset building
- 3
Summer heat drives outdoor training cancellations - Memphis trainers lose 25% revenue May-September
The Solution
YouTube monetization generating $3K-$40K/month while establishing Memphis fitness leadership
120-250+ indoor/outdoor workout videos, Memphis transformation stories, and training content monthly
Heat-proof income stream - YouTube authority builds premium client pipeline year-round
Real Results: Greg Doucette
1.9M+
Subscribers
11.2M
Monthly Views
$2.8K-$45K/month
Est. Earnings
Fitness Coach
Business Type
Business Impact
Cookbook and program sales: $200K+ monthly
YouTube ad revenue: $2.8K-$45K/month passive income
Coaching clients at premium rates from authority: $80K+ monthly
Total estimated monthly impact: $300K-$350K
“YouTube gave me the platform to speak truth in fitness and build a business around authenticity”
Content Strategy: Unfiltered reviews, diet optimization, fitness industry commentary, transformation coaching