The Challenge
- 1
Orlando podcasters competing for attention in market saturated with entertainment, theme parks, and tourist content
- 2
Central Florida's seasonal population swings creating unpredictable listener growth and sponsorship revenue fluctuations
- 3
Audio-only podcast format limiting discoverability in visual-first market where YouTube, TikTok, and Instagram dominate
The Solution
YouTube monetization generating $5K-$35K/month while building year-round revenue independent of tourism seasonality
120-250+ video podcast episodes and clips monthly distributed across all platforms for maximum audience reach
Orlando's entertainment industry creating unique content opportunity - theme parks, hospitality, tourism, and creative economy podcasting
Real Results: Joe Rogan Experience
18.9M+
Subscribers
85.2M
Monthly Views
$213K-$3.4M/month
Est. Earnings
Podcaster
Business Type
Business Impact
$250M Spotify deal (now non-exclusive)
YouTube ad revenue generating $2M-$3M+/month
Onnit supplement company partnership and ownership
Total estimated business value: $5M-$10M+/month
“Built world's largest podcast by treating it as a video show from the start - visual format drove mainstream adoption and discoverability”
Content Strategy: Long-form conversations covering comedy, MMA, science, politics, culture - unfiltered discussions with diverse guests