The Challenge
- 1
Nashville's 4,000+ restaurants spend $5,000-12,000/month on Yelp, Google Ads, and food delivery platform fees
- 2
Music City tourism creates feast-or-famine revenue - CMA Fest crowds vs January ghost town
- 3
Third-party delivery apps (DoorDash, Uber Eats) take 30% commission, destroying Nashville restaurant margins
The Solution
YouTube monetization generating $4K-$55K/month while building Nashville food destination status
120-250+ recipe videos, behind-the-scenes content, Nashville food culture stories monthly
Direct customer relationships - bypass delivery apps and build loyal Nashville dining community
Real Results: Joshua Weissman
9.8M+
Subscribers
38.5M
Monthly Views
$9.6K-$154K/month
Est. Earnings
Chef/Restaurant Consultant
Business Type
Business Impact
Cookbook sales driven by YouTube authority: $300K+ monthly
YouTube ad revenue: $9.6K-$154K/month passive income
Restaurant consulting at premium rates: $150K+ monthly
Total estimated monthly impact: $500K-$700K
“YouTube allowed me to build a culinary empire that reaches millions while maintaining creative control”
Content Strategy: Recipe tutorials, cooking techniques, food industry commentary, behind-the-scenes content