The Challenge
- 1
Minneapolis yoga market saturated with CorePower and Lifetime Fitness studio competition—independent instructors struggle to attract consistent students during brutal Minnesota winters
- 2
Instagram and Facebook ads for yoga classes cost $800-2,500/month with declining organic reach—paying repeatedly for same local audience without building lasting authority
- 3
Winter months (November-March) see 40-60% class attendance drops in Minneapolis—yoga instructors need revenue streams that work year-round regardless of weather
The Solution
YouTube monetization in 30-60 days generates $2.8K-$12K/month during winter slowdowns, creating financial stability while building global yoga community
Produce 120-250+ yoga videos monthly (morning flows, hip openers, meditation practices) positioning you as Minneapolis yoga authority students trust
Students researching yoga practices find your Minneapolis channel—pre-qualified and ready to join your premium classes, workshops, and teacher trainings immediately
Real Results: Yoga With Adriene
12.5M+
Subscribers
45M+
Monthly Views
$11K-$180K/month
Est. Earnings
Yoga Instructor & Online Programs
Business Type
Business Impact
200,000+ annual enrollments in paid online yoga programs
Premium teacher training program: $2,500+ per student enrollment
Book deals, brand partnerships, and merchandise revenue streams
Total business value: $500K-$1.2M/month (YouTube + programs + partnerships)
“YouTube transformed my yoga teaching from competing for studio slots to building a global community that supports my life's work”
Content Strategy: 30-day yoga journeys + beginner-friendly flows + meditation practices + yoga philosophy education